Readers' Choice Winner 2019

Toronto Has Spoken

In Now Magazine's annual Readers' Choice Awards, Torontonians vote for their favorite businesses across dozens of categories. In 2019, June Croken Hairdresser on Fire emerged as the clear favorite in the hair salon category, earning this prestigious recognition from the people who matter most—their clients.

Unlike awards given by industry panels or critics, the Readers' Choice distinction comes directly from the community. It reflects real experiences, genuine satisfaction, and the kind of word-of-mouth reputation that can't be bought or manufactured.

What Readers Said

When Now Magazine asked voters why they chose June Croken, the responses painted a picture of a salon that consistently exceeds expectations:

"They actually listen to what you want and deliver results that exceed your expectations. I've been going for three years and have never been disappointed."

"The best salon experience in Toronto. Professional, creative, and they make you feel special every time."

"Worth every penny. The quality of work is unmatched, and the atmosphere is so welcoming."

The Winning Formula

So what makes June Croken the people's choice? According to founder June Croken, it comes down to a simple philosophy: "We treat every client like they're our only client. Whether you're coming in for a trim or a complete transformation, you receive the same level of attention, expertise, and care."

This commitment to individual attention has created a loyal client base that returns regularly and enthusiastically recommends the salon to friends and family. It's this organic, authentic support that translated into votes for the Readers' Choice Award.

Consistency is Key

What's particularly impressive about June Croken's Readers' Choice win is the consistency of positive feedback. It's not just about one great experience—it's about delivering excellence day after day, client after client.

"We don't have off days," emphasizes senior stylist Sarah Martinez. "Every client deserves our best work, whether it's a Monday morning or a Saturday evening. That consistency is what builds trust and loyalty."

Community Impact

The award also recognizes June Croken's role in the local community. Beyond providing exceptional salon services, the team actively participates in neighborhood events, supports local causes, and contributes to the vibrant culture of Queen Street West.

Looking Ahead

Winning the Readers' Choice Award is both an honor and a responsibility. "This recognition from our clients motivates us to keep raising the bar," June reflects. "It's a reminder that we're doing something right, but also that we can never rest on our laurels. Toronto expects the best from us, and we're committed to delivering it."